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European veterinary market insights

22/08/2025 No Comments

At GrowthMedics, we are proud to support global veterinary device manufacturers in establishing a robust presence in the dynamic European veterinary healthcare market. By leveraging our expertise in market development, we offer unparalleled sales support to facilitate seamless market entry and sustained growth in Europe and the MENA regions. From navigating complex regulatory landscapes to tailoring sales strategies for diverse markets, we serve as a strategic ally. With access to an extensive network, industry insights, and dedicated sales professionals, we empower veterinary manufacturers to excel in the ever-evolving veterinary market. European Veterinary Market size and Projections Market Valuation in 2024 The European veterinary healthcare market is valued at an impressive USD 11.4 billion, reflecting its critical economic importance within the region. Growth Projections (2024–2028) Compound Annual Growth Rate (CAGR): 6.2% Projected Market Value by 2028: USD 14.7 billion This steady growth underscores the resilience and rising demand for veterinary products and services in Europe. Key Trends in the European Veterinary Market Rise of Telemedicine in Veterinary Healthcare The adoption of telemedicine is revolutionizing pet care in Europe. Remote consultations are becoming a preferred option for pet owners, enabling convenient access to veterinary services. The European veterinary telemedicine market is projected to grow at a CAGR of 18% from 2023 to 2028. Integration of Advanced Diagnostics Technologies such as molecular diagnostics and imaging are transforming the veterinary diagnostics market, which is expected to surpass USD 1.2 billion by 2024. These advancements are enhancing the precision and speed of diagnoses in veterinary practices. Focus on Animal Welfare Legislation The European Union’s stringent animal welfare laws are driving higher standards for healthcare practices. These regulations ensure ethical treatment, further boosting demand for innovative solutions in veterinary healthcare. Growth of Veterinary Pharmaceuticals With the increasing prevalence of chronic diseases in animals, the demand for veterinary pharmaceuticals continues to rise. The market is valued at USD 5.7 billion in 2024, with a CAGR of 5.8%. Increased Pet Insurance Adoption Pet insurance adoption is growing rapidly, with penetration rates reaching 25% in Europe. The Nordics lead this trend at ~30%, followed by the UK at ~20%. This growth is fueling investment in veterinary healthcare services. Veterinary OEM Markets in Europe The European veterinary OEM market is diverse, with several countries playing key roles in manufacturing veterinary devices and equipment. Germany: Leading the Veterinary Market Germany accounts for the largest share of the OEM market, valued at 4.5 billion Euros in 2024. Known for its precision engineering and innovative technologies, Germany is at the forefront of veterinary device production. The United Kingdom The UK excels in research and innovation, supplying high-quality veterinary devices across Europe. France, Netherlands, and Spain France specializes in diagnostic imaging and surgical equipment, while the Netherlands has emerged as a strategic hub for manufacturing. Spain contributes significantly to advancing veterinary solutions tailored to evolving market demands. Innovative Startups in the Veterinary Sector Here are some companies revolutionizing the European veterinary market in 2024: Felmo: Felmo is a Berlin-based startup that is transforming the way pet owners access veterinary care. The company offers a mobile app that connects pet owners with veterinarians for at-home consultations, vaccinations, and other services. Felmo’s platform is designed to make veterinary care more convenient and accessible for pet owners, particularly those who live in rural areas or have difficulty taking their pets to traditional veterinary clinics. Dalma: Dalma is a Paris based start-up which is a pet health monitoring platform that uses artificial intelligence (AI) to identify potential health issues in pets. The company’s platform uses a wearable device to track a pet’s activity, sleep patterns, heart rate, and other vital signs. Dalma’s AI algorithms analyze this data to identify patterns that may indicate a developing illness. Lassie: Lassie is a Swedish fintech startup that is revolutionizing pet insurance with a personalized approach that focuses on prevention. The company’s platform uses a combination of data science, AI, and machine learning to assess a pet’s risk factors and provide personalized recommendations for insurance coverage and preventative care. Upcoming Veterinary Market Tradeshows Vet Show – London Vet Show: Overview: The London Vet Show is one of the largest veterinary events in Europe, bringing together professionals, exhibitors, and speakers from various veterinary fields. It covers a wide range of topics, including clinical practice, business management, and the latest advancements in veterinary medicine. Dates: 14-15 November, 2024 Location: London, UK. European Veterinary Emergency & Critical Care Conference (EVECC): Overview: The European Veterinary Conference is a prestigious event that gathers veterinarians, researchers, and industry experts. It provides a platform for sharing knowledge on veterinary emergency and critical care. Dates: 30 May – 1 June, 2024 Location: Gothenburg, Sweden FECAVA EuroCongress: Overview: The Federation of European Companion Animal Veterinary Associations (FECAVA) EuroCongress is a major event for companion animal veterinarians. It provides a platform for learning about new developments, networking, and sharing experiences in small animal veterinary medicine. Dates: 12-14 September, 2024 Location: Athens, Greece SCIVAC: Overview: SCIVAC, the Società Culturale Italiana Veterinari per Animali da Compagnia, is a leading trade show for the veterinary industry in Italy. Held annually in Cremona, Italy, SCIVAC attracts thousands of veterinarians, breeders, pet owners, and other industry professionals from around the world. Dates: 24-25 May, 2024 Location: Rimini, Italy AFVAC: Overview: AFVAC stands for Association Française des Vétérinaires pour Animaux de Compagnie, which translates to the French Association of Veterinarians for Companion Animals. AFVAC Le Congrès is a prominent event that brings together veterinarians, breeders, pet owners, and other industry professionals from around the globe to connect, learn, and explore the latest advancements in veterinary medicine. Dates: 21-23 November, 2024 Location: Lyon, France As we anticipate the impactful discussions and breakthroughs that these events will bring, we extend our best wishes to all those dedicated to advancing veterinary healthcare in Europe. How GrowthMedics Can Help The European veterinary healthcare market offers significant opportunities, but navigating its complexities requires expertise. At GrowthMedics, we: Identify opportunities in the veterinary pharmaceuticals market and other key segments. Connect you with leading veterinary OEMs and distribution networks. Tailor strategies for success in diverse markets across Europe. Click here to know more about our veterinary industry expertise and how we helped a US based veterinary device manufacturer in their

Unveiling the dynamics of European Orthopaedic & Spinal Market

22/08/2025 No Comments

In the ever-evolving landscape of the orthopedic and surgical industries, expanding into the European orthopaedic and spinal market offers immense opportunities alongside unique challenges. At GrowthMedics, we bridge the gap between medical device companies and success in Europe, empowering businesses to thrive in this competitive market. Navigating Europe’s diverse healthcare ecosystem requires an in-depth understanding of regional regulations, market dynamics, and competitor landscapes. GrowthMedics leverages extensive market research to deliver actionable insights, helping orthopedic and surgical companies tailor their strategies for regulatory compliance, market entry, and sales growth. European Market Insights: Trends and Projections Revenue Potential: The European orthopedic devices market is projected to generate $13.31 billion in revenue by 2024, with an annual growth rate (CAGR) of 2.62% from 2024 to 2028. By 2028, the market is expected to reach $14.76 billion, driven by innovation and increasing demand for orthopedic solutions. Global Context: While the U.S. leads the global orthopedic devices market with a projected $16.04 billion revenue in 2024, Europe—led by Germany—is steadily advancing in innovation and adoption of cutting-edge technologies. Key Growth Areas in Europe’s Orthopaedic & Spinal Market Spinal Fusion Market Expansion Europe’s spinal fusion segment is thriving, driven by advancements in surgical techniques, improved implant materials, and the increasing prevalence of spinal disorders. Surgeons across Europe are adopting innovative methods to improve spinal stability and patient outcomes. Leading Players: Medtronic, Stryker Corporation, Zimmer Biomet. Surge in Spine Biologics Market The spine biologics market is projected to grow significantly, with a market value of $3.5 billion by 2031. This surge is fueled by the adoption of biologics such as stem cell therapies and regenerative medicine, which are transforming spine surgery outcomes. Key Companies: Alphatec Spine Inc., Nuvasive Inc., Seaspine. Advancements in Minimally Invasive Techniques European orthopedic surgeons are embracing minimally invasive surgical techniques, which reduce recovery times, minimize postoperative discomfort, and improve patient outcomes. These techniques are becoming standard in procedures ranging from spinal fusions to joint replacements. Notable Surgeons: Mr. Edward Dawe (Orthopaedic Surgeon), Mr. Muthu Ganapathi (Hip & Robotic Knee Surgeon), Mr. Lucky Jeyaseelan (Orthopaedic Surgeon). Transition to Disposable Products The market for disposable orthopedic implants in Europe is growing, driven by concerns over infection control, patient preferences for minimally invasive options, and advancements in single-use technologies. Stainless steel implants are facing competition from disposable alternatives, which are cost-effective and reduce the need for complex sterilization processes. Mapping Surgical Excellence Across Europe Germany: Orthopedic Surgery Leader Germany performs around 400,000 hip and knee replacement surgeries annually, demonstrating precision and scale in orthopedic procedures. France & Switzerland: Spinal Surgery Excellence With over 30,000 spinal surgeries performed annually, these countries are at the forefront of spinal fusions and minimally invasive procedures. United Kingdom: Joint Replacement Expertise The UK conducts over 160,000 joint replacements each year, showcasing its commitment to innovation and accessibility in orthopedic care. Italy: Trauma Surgery Hub Italy handles approximately 40,000 trauma surgeries annually, reflecting its expertise in managing complex musculoskeletal injuries. Spain: Sports Medicine Surgeons Spain excels in sports-related orthopedic surgeries, performing over 20,000 procedures annually for athletes and individuals with sports injuries. How GrowthMedics Supports Your Success At GrowthMedics, we are committed to bridging the gap between orthopedic device companies and their success in the European healthcare market. Our expertise spans regulatory compliance, market research, and tailored sales strategies that drive measurable results. Our proven track record includes supporting a U.S.-based orthopedic contract manufacturer in achieving international expansion. From market entry strategies to identifying key orthopedic distributors in Europe, we ensure your business thrives in this dynamic market. Stay Ahead with GrowthMedics The European orthopaedic and spinal market is full of opportunities, but navigating its complexities requires strategic planning and market expertise. GrowthMedics is your trusted partner in expanding your reach and achieving success in this lucrative market. Book a meeting with us today to discuss your products and offerings, and let us help you unlock the potential of the European market. Click here to see our Orthopaedic & Spinal industry expertise and how we helped a US based Orthopaedic contract manufacturer in their international expansion. The AAOS show is just around the corner, book a meeting with us by clicking here to talk about your products and offerings in their international expansion.

Contract and Component Manufacturing in Europe: A Market Overview

22/08/2025 No Comments

At GrowthMedics we specialize in supporting CMO’s with their expansion through European OEM markets. From injection molded solutions, coating services, to wearables, catethers, electronics and plastics. As new technologies and market trends arise in Europe, this blogs will give a brief overview on the European market. Check out our market expertise page on component manufacturing to read case studies and how we assist worldwide CMO’s gain new OEM partnerships across Europe. Market size & growth: Europe stands as a powerhouse in the global contract and component manufacturing landscape. According to recent market analyses, the European market has experienced significant growth in recent years, driven by factors such as advancements in technology, increasing demand for customized medical devices, and a robust regulatory framework ensuring product quality. The market will grow at a CAGR of 6.0% during the forecast period of 2023 to 2030, reflecting a steady upward trajectory. This growth is indicative of the region’s prowess in providing high-quality manufacturing solutions that cater to the ever-evolving needs of the healthcare industry. Current market trends in the industry: Digitalization and Industry 4.0 Integration: The European market is witnessing a shift towards digitalization and Industry 4.0 practices. Smart manufacturing, data analytics, and automation are becoming integral components of the manufacturing process, enhancing efficiency and precision. Focus on Sustainable Practices: Sustainability is no longer just a buzzword; it’s a driving force in manufacturing. European companies are increasingly adopting eco-friendly practices, aligning with the global movement towards environmentally responsible manufacturing. Rise of Additive Manufacturing: 3D printing and additive manufacturing technologies are gaining prominence in the European market. These technologies offer unparalleled flexibility in design and rapid prototyping, revolutionizing the production of intricate medical components. Largest OEM Markets in the European Medical Industry: Germany: As previously highlighted, Germany leads the pack as the largest OEM market in Europe. German OEMs in the medical sector often specialize in producing high-tech components and devices, ranging from diagnostic equipment to surgical instruments. The focus is not only on meeting international standards but also on driving innovation and staying at the forefront of technological advancements. This commitment positions German OEMs as key players in the global medical manufacturing landscape. While many are spread throughout the country, certain regions stand out as hubs for medical manufacturing. Southern Germany, including cities like Stuttgart and Munich, is known for its concentration of high-tech industries and manufacturing excellence. The Rhine-Main area, with Frankfurt at its core, is another hub, hosting a cluster of companies engaged in medical technology. Switzerland: Renowned for its precision engineering and a strong emphasis on research and development, Switzerland is home to several influential OEMs in the medical industry. The Swiss OEM market is recognized for its contribution to high-tech medical devices. United Kingdom: The UK boasts a robust medical manufacturing sector with a significant number of OEMs. The country’s OEMs play a vital role in producing a wide range of medical equipment, including diagnostic devices and surgical instruments. France: With a rich history in medical research and development, France’s OEM market is marked by its focus on innovation. French OEMs contribute to advancements in medical imaging, laboratory equipment, and more. Ireland: The rapid growth of contract and component manufacturers in Ireland is attributed to various factors. Ireland’s strategic location, within close proximity to both European and North American markets, facilitates efficient trade and logistics. Furthermore, the country’s investment in research and development, coupled with a robust regulatory framework, ensures the production of high-quality medical devices that adhere to international standards. Italy: Several factors contribute to the rapid growth of contract and component manufacturers in Italy’s medical sector. Italy boasts a rich tradition of precision engineering, making it an ideal hub for producing high-quality medical equipment. This, coupled with a skilled workforce and advanced manufacturing technologies, positions the country as a key player in the global supply chain for medical devices. Interested to learn how we helped a contract manufacturer expand in the European market through leading OEMs? Click here to read the case study. If you are manufacturing components or are a contract manufacturing with the ambitions to enter and become a key player in the European medical OEM industry, feel free to reach out to us for a consultation. Book a meeting with us here to meet at the MD&M West 2024!

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