From 14 to 55 distributors and 3.5x revenue growth in 3 years — discover how GrowthMedics helped a U.S. healthcare manufacturer scale across Europe.
The Challenge
A California-based healthcare apparel manufacturer, backed by private equity, needed rapid international growth. The VP of Global Sales struggled to expand in Europe due to distance, language barriers, and limited capacity to recruit and support distributors.
Our Approach
GrowthMedics stepped in to:
- Establish a European office and local sales teamwithin weeks
- Conduct a market and competitor assessmentto define a clear go-to-market plan
- Support and train existing distributors while adding new partners across priority markets
- Build brand awareness through marketing campaigns, trade shows, and KOL outreach
Results
- Expanded from 14 → 55 distributorsacross Europe
- Grew revenue from $1.2M → $4.1M
- Achieved 85% EU market coverageand increased team capacity by 30%
Why It Matters
This success study shows how GrowthMedics transforms international sales challenges into scalable, measurable growth in the European market.
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Discover out our industry expertise in the healthcare retail industry here
